A Fresh Look for a Growing Agency

Digitru, a digital marketing agency owned by Virginia, sought a rebranding to elevate its image from its original Canva-created logo.

The Need for Change

Virginia felt the original branding no longer reflected the agency’s professional services or broad market reach. She wanted a logo and design that was warm, professional, and creative—one that appealed to both male and female clients, including those in blue-collar industries. The initial design was a stepping stone, and it was time for a more polished and purposeful look.

The goal was to maintain a professional, yet vibrant identity that resonates with a diverse clientele, while avoiding overly trendy or feminine designs.